In City and inter-city public transportation services provider Prasanna Purple Mobility Solutions is implementing Icertis Public Transport Management solution to streamline its operations. The cloud offering based on Microsofts Azure platform is expected to make the firms bus operations more efficient and give it an edge over competing operators.
The Icertis solution is designed to help city and inter-city bus operators optimize efficiency and maximize revenue. Once deployed, the solution will provide Prasanna Purple Mobility Solutions with a centralized bus network planning capability to optimize routes, schedules and driver utilization, as well as a best-of-breed fleet management and maintenance platform.
As per Prasanna Patwardhan, Chairman and Managing Director, Prasanna Purple Mobility Solutions, the strategic alliance with Icertis marks an important milestone in their long term commitment to the development of an effective, reliable, and engaging bus transportation system. We are excited about harnessing the power of this next generation of information technology product to transform our people transportation operations into the best network in India.
According to Icertis, the partnership will revolutionize public transportation in India by also offering world class in-bus information and entertainment services. In-bus infotainment as a service has never been fully available to bus passengers in India. The new infotainment systems will provide travel and location specific information to passengers, such as popular tourist attractions, historical facts, shopping avenues, advertisements, and so on, in addition to transmitting social and security related messages.
The two companies will also collaborate to deliver a hi-tech and contemporary travel experience to passengers, who will soon be able to check bus schedules, route details, estimated travel time and fares, bus timings, as well as traffic information both online and on mobile devices, all in real time.
The solution is being deployed across various Indian cities in a phased manner. For Prasanna Purple Mobility Solutions, the first city, Bhopal, is slated to go live on 1 April 2013.
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